Sobre el cliente Mariano Santos SRL es una distribuidora mayorista con sede en Quitilipi, Chaco, que cuenta con más de 30 años de experiencia en el mercado. Trabajan con importantes grupos empresariales como Molinos Río de la Plata, Grupo Ayudín y otros líderes en productos de consumo masivo, abasteciendo a comercios minoristas con productos confiables y de calidad. marcas líderes que distribuyen. Contexto y objetivo Cuando Mariano Santos SRL nos contactó, su necesidad era clara: querían un catálogo semanal para comunicar sus ofertas. Sin embargo, entendimos que un catálogo podía ser mucho más que una simple lista de productos y precios; podía convertirse en una herramienta estratégica para potenciar la relación con proveedores, mejorar la experiencia de los clientes y optimizar los procesos internos de la empresa. Desde el inicio, nuestro enfoque fue más allá del diseño. Construimos un sistema integral que no solo facilita la producción del catálogo, sino que también asegura coherencia visual, eficiencia operativa y flexibilidad en la actualización de contenidos. Con el tiempo, perfeccionamos cada aspecto del proceso, logrando una solución que no solo cumple su función informativa, sino que refuerza la identidad de la marca y genera impacto comercial. Estructura Versatilidad Personalización Desarrollamos un sistema de diseño optimizado que permite la producción del catálogo de manera eficiente y con una identidad visual clara. Gracias a una grilla flexible y elementos gráficos estandarizados, logramos una coherencia estética que refuerza la marca y facilita la rápida actualización de precios y productos sin perder calidad. El catálogo mantiene un equilibrio entre lo digital y lo físico. Aunque la mayoría de los clientes lo reciben en formato digital, los vendedores tradicionales cuentan con la opción de imprimirlo en A4. Además, las ofertas se adaptan para ser publicadas en redes sociales, ampliando su alcance y efectividad.   Diseñamos secciones especiales para los principales grupos empresariales con los que trabaja la distribuidora, brindándoles espacios exclusivos dentro del catálogo para destacar sus productos y promociones. Esto refuerza la relación con los proveedores y agrega valor al material de comunicación.

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